30% of the total websites in the world are powered by WordPress. Yes, that is like an amazing percentage! You might be wondering why WordPress CMS is so popular.
WordPress originally started out as a blogging platform but it evolved and adapted with the changing times. Now you can develop fully functional websites of any category with WordPress.
Moreover, WordPress is an open-source software which means it is completely free with unlimited validity. You have heard the word CMS being used very often.
Do you want to know what is CMS? Don’t worry! In this blog, we will be discussing everything – starting right from the explanation of CMS to why WordPress is the best!
If all this is not enough, head straight to your WordPress development company for further explanations.
Let’s get started with the basics and then move forward!
What is a CMS (Content Management System)?
A content management system is a software that will allow you to create, modify, and manage content on a website without any requirement of technical knowledge.
Simply said, CMS is a tool with which you can build a website without having to write the code from scratch. These content management systems are further divided into types.
☛ Types of CMS:
- Component content management system
- Document management system
- Enterprise content management system
- Web content management system
- Digital asset management system
☛ Examples of Most Popular CMS:
Now that you know what is a CMS website, we will shift the focus to WordPress!
What is WordPress CMS?
As mentioned earlier, WordPress was initially established as a blogging platform. As it evolved with time and changes were made in the core code, now it is possible to develop any type of website with WordPress.
Right now WordPress has the capacity to power a huge number of business websites and is also the most popular platform to create an eCommerce store. An important fact to know is that WordPress is used by everyone – right from individuals to big enterprises.
Some of the popular names using WordPress are:
- The Rolling Stones
Why WordPress is the Best CMS 2020?
1. WordPress comes with In-Built SEO boosts:
A substantial amount of traffic on your website comes from search engines like Google, Bing!, and Yahoo. The ranking on these search engine page results can have a significant impact on your website traffic. Due to this reason, the majority of website owners are paying attention to SEO. All the search engines have certain parameters on the basis of which they rank websites.
Now, WordPress CMS is known for its ability to take care of these parameters efficiently. Right from the beginning, the content management system WordPress will give you an advantage in terms of SEO. Some of the essential elements of a website that WordPress takes care of are:
Precise HTML Markup – An HTML markup will enable the search engines to easily and clearly understand the website’s layout as well as content format.
Content Creation Efficiency – Content has slowly become a preferred choice to present a website to search engines. As CMS WordPress started out as a blogging platform, it is user-friendly for all types of content creation.
SEO-beneficial Permalinks – Permalink is a short form of permanent links. These permanent links will provide the best results when they include keywords related to the content.
In this case, you can easily customize the permalinks with the WordPress content management system.
Image Optimization – Images sure are an important aspect of any website. WordPress took care of this too! The WordPress CMS platform comes with an in-built editor so that you can optimize the images.
2. Easy Customization
We have already told you about the popularity of WordPress CMS by the percentage of websites it powers across the world.
Do you think all of these people using this free content management system are developers or have technical knowledge? Well, you will be surprised to know that the answer is no.
It is possible for non-technical people to use WordPress due to its simple UI and user-friendly functionalities in the dashboard. It can be used efficiently all thanks to the WordPress plugins, themes, and tools.
Moreover, managing a WordPress site is easier once it is live. All of this is possible due to the constant updates provided by the platform.
3. Multiple WordPress Themes & Plugins
WordPress content management system comes with pre-built themes and plugins. Moreover, the developers keep on adding new ones frequently. With so many options to customize the appearance of your website, you can make it as aesthetically appealing as you want.
What’s more? The themes are categorized as per your various needs. For instance, different themes are available for eCommerce, blogging, portfolio, and business websites.
Just like the multiple theme options, WordPress CMS also provides you with a variety of plugins. Some of the popular plugins that WordPress offers are WooCommerce, Yoast SEO, Google XML sitemap, and Google Analytics.
Just like the developers for themes, the plugins developers also provide regular updates to keep your site updated with peak performance.
Last but not least, if you want to deactivate plugins at any point in time, that can be done without any hassles. Due to all these reasons, WordPress is rightly one of the top CMS platforms.
4. Mobile Optimization
A responsive website has become the need of the hour with the increasing use of smartphones to access websites. Taking this into consideration, some of the WordPress themes come with mobile features right from the beginning.
If you are using a responsive WordPress theme, there is no need for extra coding. You might not know that Google also takes into consideration the mobile experience of each website.
So, if you want your website to rank in mobile search results, then this is something you need to consider. Again, one of the practical reasons to prove that WordPress is the best free CMS in 2020!
5. WordPress Security
Irrespective of the number of websites that use WordPress CMS, the platform is always on top of the security game. There are always loopholes in all the best CMS for websites and it holds true for WordPress too.
But WordPress manages this by releasing regular security updates. If you regularly update your website to the latest version of WordPress and use only reliable themes and plugins then you can minimize the security risks to a huge extent.
6. Experience faster loading time on WordPress
Page loading speed is one of the crucial factors that Google takes into consideration for search engine results.
If your site’s loading speed is low, you will not only fall on the ranking chart but also users will get frustrated. In such a situation, there are high chances they may never return to your site.
So, to avoid all of this from happening WordPress plugins come to your rescue. They can boost the website speed to a great extent. Once again, WordPress proved itself worthy to be of the title of best CMS software.
7. Integrate your campaign with Social Media
We all know the importance of social media to promote a business. There is no denying the fact that it has become one of the most promising mediums today. A successful social media campaign will indirectly give a much-needed boost to your SEO ranking.
WordPress can be of great help here too! WordPress allows you to create customized social media buttons for your website/webpage.
In this way, your visitors can not only read your content but also share it on social media in a single click. Furthermore, you also have the option to automate your social media campaigns with WordPress.
Such user-friendly and easy accessibility options make WordPress the best CMS for the website.
8. Integration with other software tools
We have already told you about the easy integration of WordPress with social media. In a similar manner, the WordPress CMS can be easily integrated with many other software tools. Some of them are as follows:
As you can integrate multiple other software with WordPress, you can not only improve the overall functioning of the website but also improve the SEO ranking.
We sincerely hope that by now you are convinced that WordPress CMS is undoubtedly the best choice in 2020.
Starting from multiple themes and plugin options to security and SEO optimization, WordPress is a complete package. Moreover, the ever-increasing community of WordPress developers is always ready to help with any struggles that you face with WordPress.
It can be rightly said that WordPress is a one-stop solution for any kind of website development needs.
If you are still unsure, you can consult your CMS development company to know about further technical benefits that come with WordPress. As they are experts in the field, we are pretty sure they will be able to resolve your doubts better.
While we are on the subject, let us tell you it is extremely crucial to opt for the right technology partner. You can shortlist some of the best ones on the basis of their portfolio, client reviews, and experience in the industry.
Not only that, but you can also ask for a demo from the development team to know if they are the right choice for you.
Are you interested in knowing more on the subject of WordPress development? Have you made up your mind to develop your website with WordPress? If the answer to all these questions is yes, then drop your queries to us on [email protected] and leave the rest to our experts!